branded content
a selection of branded commercial content I’ve produced while at Vox Media for a variety of clients. projects include feature documentaries, explainer series, custom videos and scripted projects.
Once More ‘94
Old Navy is celebrating 30 years by reissuing their original capsule collection from 1994. They came to us to create a fun fashion film capturing the energy of returning to the 90s one more time, enjoying the throwback wardrobe now available.
Savor San Diego
San Diego tourism invited us to showcase their city through the eyes of a famed local chef + restaurateur. Chef took us to his favorite establishments, the vendors he works with, and the ingredients that make San Diego so unique.
Art, Beats + Lyrics
This feature documentary celebrates the legacy of the groundbreaking visual art and hip hop roadshow that began in Atlanta in 2004 and has since become a national phenomenon.
Paid Content by Jack Daniel’s Tennessee Honey. | Stream on Hulu
Allstate Foundation
The True Cost of Financial Abuse | A Vox Media Explainer that dives into the overlooked form of domestic violence affecting millions.
Winner | Campaign-Public Service & Activism, Excellence (Communicator Awards)
Clorox Scentiva
Icon ‘Billy Porter’ invites viewers to jump start their ‘Spring Queening’ to take their spaces from drab to fab, using Clorox Scentiva products.
TikTok Sparks Good
A docu-series campaign to highlight life-changing opportunities real people experienced through their communities built on TikTok.
Square Round Table
Financial educator, The Budgetnista, moderates a round table discussion between business partners, as they discuss how Square has enabled the creatives to launch their own companies.
Mailchimp
For this campaign, Mailchimp let us flex our creative juices and create three movie trailers to highlight their services. We created Mailchimp trailers to promote non-existent Rom-Com, Thriller, and Action films.
Besties on the Street
Hannah Berner takes to Washington Square Park to make new besties and slay the day. This series for Maybelline Superstay Skin Tint played on relationship advice, love languages, and comedic encounters with real New Yorkers.
Build - A - Brow
Haley Kalil challenges busy New Yorkers to build their brows on the go using Maybelline’s 2 in 1 Build A Brow tool. From a taxicab to a crowded happy hour, and a busy bagel shop, our series highlights how you can add this step into your current on the go routine.
Motivate Your Senses
As we interact and engage with the world around us, including objects of desire, our senses act as the entryway to our brains and bodies. The senses have a major role to play in revving our emotions and motivations. Considering this, can an all-new Alpha Romeo Tonale engage our senses? We explore this question and the role pleasure seeking plays, in this Vox Explainer.
Your New Cruelty Free Beauty Routine
This Vox Explainer celebrates Garnier’s new Cruelty Free status and what that classification really means for beauty products.
Additional Campaign Work